Friday, January 12, 2007

TSA will allow advertising in security bins

Link

The Transportation Security Administration (TSA) will allow companies to sell ads inside plastic bins whose sole purpose so far has been to move passengers' shoes, cellphones and other belongings through X-ray machines.

Advertising companies and airports could reap millions from 12-inch-by-17-inch ads glued to the bottom of security bins. The TSA would benefit, too, from free equipment: The agency is requiring any company that sells the ads to stock airport checkpoints with new bins, carts and stainless steel tables.

"It creates a cleaner, smoother, more professional process," says TSA spokeswoman Ellen Howe.