A poll at the Gizmodo blog indicates that about 2/3 of people now get the time from their cell phone. This has caused watch sales to be flat and they will probably start to decline.
If the watch makers had any sense they would call some of the lobbyists that obtain corporate welfare for farmers, exporters, etc etc etc and get a little of that taxpayer lucre for themselves. They could testify to Congress about how they have been victimized by unfair consumer choices.
Heck, all they need is a few unscrupulous Congresspersons and a little cash to wave around and the earmarks would start rolling in.