Saturday, March 28, 2009

Fed Govt moves into new media

Link

After nine months of negotiations, the General Services Administration signed agreements with four video-sharing and social networking sites: Flickr, Vimeo, blip.tv and YouTube. GSA also is negotiating with the social networking sites Facebook and MySpace.

"We found when we reviewed standard service agreements that they were not a good enough fit for the [requirements] of the federal government," said Michael Ettner, GSA general counsel.

[...]

A number have begun to experiment with the new media to communicate with citizens and distribute information. The Centers for Disease Control and Prevention used Twitter and Facebook to inform the public about the recent recall on peanuts, and the Library of Congress uses Flickr to share its vast collection of photographs.

As agencies increase their use of online services to share information, they'll also require enhanced capabilities for weeding through comments and questions received.