Wednesday, February 03, 2010

New term: "Twittercrat" promotes Govt thru social media


Don't worry if you have never heard of Sumit Agarwal, until recently a lowly Google product manager. Not many people have. But he's the latest Googler to swap his Segway for a government paycheck, becoming the Obama administration's latest hire.

Sumit will be, and take a deep breath: the deputy assistant secretary of defense for outreach and social media in the Office of the Assistant Secretary of Defense.

A Twittercrat[*], in other words.

"Social media" is proving to be the dream bureaucratic gravy train, across both public and private sectors, as we first noted back here, a cyber-refuge for non-productive labour.